We use cookies and other technologies on our website, collectively referred to as “cookies". These technologies allow us to collect information about users, their behaviour, and their devices. Some cookies are placed by us, while others come from our partners. We and our partners use cookies to ensure the reliability and security of our website, enhance and personalize your shopping experience, conduct analysis, and for marketing purposes (e.g., personalised ads) on our website, on social media, and on third-party websites. If data is transferred to the USA, it is only shared with partners who are subject to an adequacy decision under current EU law and are appropriately certified. By clicking on “Agree", you consent to the use of cookies by us and our partners. Alternatively, you may refuse consent by clicking on “Decline all” - in this case, only necessary cookies will be used. You can also adjust your individual preferences by clicking on “Preferences". You have the right to revoke or modify your consent at any time in Cookie Settings. For more information on data protection, please visit Privacy Policy.
Your browser is currently not set to accept cookies.
Please turn this functionality on or check if you have another program set to block cookies.
When it comes to all things Americana and authentic rock and roll, West Coast is the Best Coast.
From Sons of Anarchy to the desert rock of Queens of the Stone Age and other Californian groups, there’s always been a connection between the free-spirited, outlaw life and the allure of the open road. Nobody understood this fine balance between hero and anti-hero than Jesse James, founder of West Coast Choppers.
Jesse James – founder of West Coast Choppers – was actually a descendant of the other incredibly famous Jesse James, American outlaw, bank and train robber, guerrilla, and leader of the James–Younger Gang. This is perhaps why the new Jesse James was so drawn to the visuals of classic America – leathers, bikes, iron crosses.
Over the years, ownership of West Coast Choppers has changed hands, but one thing has always remained at the brand’s core: authenticity. Today, West Coast Choppers merch include clothing inspired by the brand’s notoriety. West Coast Choppers t-shirts feature the iron cross, most commonly associated with biker gangs. Other West Coast Choppers merch includes a limited edition branded baseball jersey – an EMP exclusive. Talk about hitting it out of the park. This EMP exclusive jersey combines America’s favourite pastime with America’s favourite rebel brand.
From West Coast Choppers tops to sneakers, EMP are proud to partner with a brand who’ve always followed their own path. Hop on(line) for a walk on the wild side.